Privacy Policy for Autoprime Automotive Products Ltd

Effective Date: 01/01/2025

At Autoprime Automotive Products Ltd, we are committed to protecting your privacy and ensuring a safe online experience. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website [your store website URL], purchase products, or use our services.

1. Information We Collect

We collect two types of information:

a) Personal Information:
When you make a purchase or interact with our website, we may collect personal information such as:

• Name
• Email address
• Billing and shipping addresses
• Phone number
• Payment information (credit card details, PayPal account, etc.)
• Order history and preferences

b) Non-Personal Information:
We also collect non-personal information that helps us improve our website and services, including:

• IP address
• Browser type
• Device type
• Pages visited
• Time and date of visits
• Referring website URL

2. How We Use Your Information

We use the information we collect in the following ways:

• To process orders: We use your personal information to complete your order, including billing and shipping.
• To communicate with you: We may send you emails to confirm your order, provide updates, or respond to inquiries.
• To improve our services: We use non-personal data to analyze trends, track website usage, and improve the customer experience.
• For marketing purposes: With your consent, we may send promotional emails about new products, special offers, or other marketing communications. You can opt-out of these communications at any time.
• To protect against fraud: We use personal and payment information to detect and prevent fraudulent activity.

3. Data Sharing and Disclosure

We respect your privacy and will not share or sell your personal information to third parties except in the following cases:

• Service Providers: We may share your information with trusted third-party service providers who help us run our business (e.g., payment processors, shipping companies, marketing agencies). These providers are obligated to keep your information secure and only use it to perform their services for us.
• Legal Compliance: We may disclose your information if required to do so by law or in response to a subpoena, court order, or other legal process.
• Business Transfers: If our business is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction.

4. Security of Your Information

We take the security of your personal information seriously. We implement appropriate technical and organizational measures to protect your data from unauthorized access, alteration, or disclosure. This includes encryption for payment transactions and secure data storage practices.

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee the absolute security of your information.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and personalize our website. Cookies are small text files stored on your device that help us remember your preferences and analyze your usage patterns.

You can control cookie settings through your browser. However, disabling cookies may affect the functionality of certain parts of our website.

6. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: You can request access to the personal data we hold about you.
• Correction: You can request corrections to inaccurate or incomplete information.
• Deletion: You can request the deletion of your personal data, subject to legal requirements.
• Opt-out of Marketing: You can opt-out of receiving marketing communications from us at any time by clicking the unsubscribe link in our emails or contacting us directly.

7. Children’s Privacy

Our website and services are not intended for children under the age of 13. We do not knowingly collect or solicit personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.

8. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Effective Date” at the top of the page will be updated accordingly. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or the way we handle your personal information, please contact us at:

Autoprime Automotive Products Ltd
Email: sales@autoprimeproducts.co.uk